Did you know that mobile devices now drive over 50% of all ecommerce traffic? Plus more people now own a mobile device, than a toothbrush.
Wearable and mobile technology now allows everything to be in real time, so if a customer is unhappy with something, it can instantly be published online within seconds.
The below video from, Socialnomics, has some interesting statistics and insights into the social media revolution and how the internet is influencing consumers behaviour.